DEVELOPMENT OF YOUTH ENTREPRENEURSHIP IN RURAL AREAS

DOI 10.32651/245-122

Issue № 5, 2024, article № 16, pages 122-129

Section: Social problems of rural territories

Language: Russian

Original language title: РАЗВИТИЕ МОЛОДЕЖНОГО ПРЕДПРИНИМАТЕЛЬСТВА НА СЕЛЕ

Keywords: ENTREPRENEUR, YOUTH ENTREPRENEURSHIP, RURAL DEVELOPMENT, QUALITY OF LIFE, ECOSYSTEM, FOOD SECURITY, YOUTH, LABOR MARKET

Abstract: The purpose of this study is to analyze the features of rural entrepreneurship development and mechanisms for involving the younger generation in this process. The solution of the problem of providing labor employment in the youth in rural areas will help to stop the migration processes that lead in the long term to the complete degradation of Russian villages. In the process of preparing the article the authors used materials of the Federal State Statistics Service, works of Russian and foreign scientists on the problems of entrepreneurship development in rural areas. The article analyzes the evolution of the formation of the distinctive features of entrepreneurial activity, as a result of which it was established that entrepreneurship is a special phenomenon based on the protection of private property rights, freedom in decision-making, as well as adherence to moral and ethical values, the merit of the latter is that they guide and stimulate its activity towards the development of socially oriented business. It is revealed that Russia seeks to turn small and medium business into a driver of economic development, ensuring high growth rates, as well as forming a new social culture. The paper substantiates the idea that the involvement of young people in the process of entrepreneurship will contribute to the solution of important socio-economic tasks of the state. This is due to the fact that it is often young people who initiate and stimulate innovative activity, offer non-standard solutions to current problems of national economic development. It was found that the lack of sufficient professional experience, start-up capital, knowledge of intellectual property protection and patent law, bureaucratic and corruption barriers are constraints to the development of youth entrepreneurship. It is possible to overcome all these limitations if the state assists young people in their aspiration to start their own business. It is shown that despite the active support of youth entrepreneurship, there is no single information platform where one could get comprehensive information on the preparation and implementation of startups and measures to support them on a "one-stop-shop" basis. It is concluded that it is necessary to create an ecosystem for the development of youth entrepreneurship, which will allow to optimize the processes of interaction between all stakeholders involved in it, as well as to make information on the results of its work accessible and transparent.

Authors: Tiniakova Viktoriia Ivanovna, Morozova Natalia Ivanovna, SHishkina Larisa Aleksandrovna