ANALYSIS OF THE CURRENT STATE OF THE GLOBAL CHEESE MARKET AND DETERMINATION OF ITS DEVELOPMENT PROSPECTS

DOI 10.32651/242-128

Issue № 2, 2024, article № 19, pages 128-135

Section: Foreign news

Language: Russian

Original language title: АНАЛИЗ СОВРЕМЕННОГО СОСТОЯНИЯ МИРОВОГО РЫНКА СЫРА И ОПРЕДЕЛЕНИЕ ПЕРСПЕКТИВ ЕГО РАЗВИТИЯ

Keywords: CHEESE MARKET, CHEESE PRODUCTION, CHEESE CONSUMPTION, WORLD CHEESE EXPORTS, DEVELOPMENT PROSPECTS

Abstract: The volume of the global cheese market by the end of 2023 amounted to 163.81 billion US dollars. A key trend contributing to the growth of the cheese market is the production of vegan and organic cheese options. The article examines the importance of cheese in human nutrition, the actual norms of cheese consumption per capita, as well as the actual production of cheese in the world, in particular, in Russia. In 2023, global cheese production amounted to about 22.35 million tons. The European Union is the largest producer of cheese in the world, with a production volume of 10.55 million tons by the end of 2022. European countries, especially France, Italy and the Netherlands, are known for their rich cheese traditions and variety of cheeses. According to the Ministry of Agriculture, Russia ranks third in cheese production in the world after the European Union and the United States. By the end of 2023, Russia produced more than 1 million tons of cheese. The volume of imports and exports of cheese from 2019 to 2023 is analyzed, the structure of the countries of suppliers and consumers of these products is presented. The main directions of development of the world cheese market are formulated. Currently, the main trends in the domestic market of cheeses and cheese products can be noted a high level of price competition, an increase in selling prices of cheese producers, a decrease in the purchasing power of the population and a focus on a low-cost product, which leads to a reorientation of some producers to the production of cheaper cheese products.

Authors: Surai Natalia Mikhailovna, Panasenko Svetlana Viktorovna