DEVELOPMENT OF THE UNMANNED AERIAL VEHICLE MARKET IN AGRICULTURE OF THE REGIONS OF THE RUSSIAN FEDERATION

DOI 10.32651/2311-65

Issue № 11, 2023, article № 10, pages 65-73

Section: DIGITALIZATION IN THE AGRO-INDUSTRIAL COMPLEX

Language: Russian

Original language title: РАЗВИТИЕ РЫНКА БЕСПИЛОТНЫХ ЛЕТАТЕЛЬНЫХ АППАРАТОВ В СЕЛЬСКОМ ХОЗЯЙСТВЕ РЕГИОНОВ РОССИЙСКОЙ ФЕДЕРАЦИИ

Keywords: MARKET, UNMANNED AERIAL VEHICLES, AGRICULTURE, DEVELOPMENT, REGION, TRENDS, RISKS

Abstract: The article is devoted to the study of key trends in the development of the unmanned aerial vehicle market in agriculture in the regions of the Russian Federation in the new economic reality, which is actualized by the conditions of new industrialization and digital transformation of industries of the national economy. The methodological basis of the study is the key provisions of the theories of technological modes, Industry 4.0, orienting agricultural industries to the application of innovative solutions. The research methods included the sectoral analysis of statistical data and monitoring of consumer preferences in open sources, which together with the logical-structural analysis allowed us to diagnose trends, key problems and significant risks in the development of the agricultural unmanned aerial vehicles market. The information base of the study consists of official data from the Federal State Statistics Service and unstructured freely distributed data from Russian Internet services that post information about goods and services. The results of the study showed that the market for agricultural drones in Russia has regional specifics related to the natural features of the territories. This technology poses a number of challenges for market development. Regional characteristics also determine a number of significant risks limiting the development of the agricultural drone market. Thus, the hypothesis that the key trends in the development of the unmanned aerial vehicle market in agriculture are shaped by regional differences and peculiarities of agricultural development in individual regions of the Russian Federation is confirmed. The results of the study contribute to the theoretical and methodological analysis of agricultural drone market development in Russia, detailing the regional specifics and level of risks associated with the market entry of new business entities.

Authors: Zubarev Nikolai IUrevich, Urasova Anna Aleksandrovna, Glezman Liudmila Vasilevna, Fedoseeva Svetlana Sergeevna, Zubarev IUrii Nikolaevich