THE POSSIBILITIES OF USING ECONOMETRIC MODELING TO MANAGE THE COMPETITIVENESS OF THE MEAT INDUSTRY IN THE REGION

DOI 10.32651/2012-37

Issue № 12, 2020, article № 8, pages 37-41

Section: Problems of agroeconomic researches

Language: Russian

Original language title: ВОЗМОЖНОСТИ ИСПОЛЬЗОВАНИЯ ЭКОНОМЕТРИЧЕСКОГО МОДЕЛИРОВАНИЯ ДЛЯ УПРАВЛЕНИЯ КОНКУРЕНТОСПОСОБНОСТЬЮ МЯСНОЙ ОТРАСЛИ РЕГИОНА

Keywords: COMPETITIVENESS OF THE MEAT INDUSTRY, TOOLS FOR STRATEGIC MANAGEMENT OF THE COMPETITIVENESS OF THE MEAT INDUSTRY, MEAT PRODUCTS, MANUFACTURERS, DISTRIBUTION CENTRE, REGRESSION MODEL, LOGISTICS INFRASTRUCTURE, INFORMATION SUPPORT, BUDGET COSTS

Abstract: The practical aspects of the possibilities of using econometric models to improve the tools for strategic management of the competitiveness of the meat industry in the Novosibirsk region are considered. A regression model is presented that describes the dependence of the competitiveness of the meat industry in the region on a number of factors, including the parameters describing the strategic tools for managing the competitive advantages of the meat industry in the Novosibirsk region. The conclusion is made about the predominant influence of such tools as information support, development of logistics infrastructure and training of personnel of meat producers. As a practical recommendation for using the data of the obtained model, it is proposed to create a distribution centre in Novosibirsk, serving the delivery and storage of products of local manufacturers. Meat manufacturers can use an app to manage the distribution centre services, making it easier to interact with customers.

Authors: Slobozhanin Dmitrii Mikhailovich